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E2 marketing was given the pleasure of working with Kenny Hill of the Savannah Waterfront Association to help develop an Identity for River street, this was a tall task because it needed to encompass the history of river Street, the activities that happen there and still have a hip young and modern feel. We tried to achieve this goal by keeping the design simple and focusing on a clear and strong identity that would be easily identified large or small and also fit in with the visual aesthetic of Savannah and River Street.
Project: Logo Design
Software: Adobe Illustrator